Publisher and Her World Blog

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NetGalley Resource | Revolutionizing Book Marketing in the Digital Age

In the digital era, the publishing industry has undergone a significant transformation, especially in how books are marketed and promoted. As a publisher at a leading publishing house, I have navigated through various traditional and modern marketing strategies. Among these, one platform stands out for its . . .
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  • Author and Her World

Mastering the Art of Book Reviews | Literary Triumph

In the enchanting world of literature, where stories come to life and authors pour their hearts onto pages, there exists an invisible force —a literary currency that can propel a book to greatness or leave it to languish in obscurity. This powerful force is none other than the book review. Welcome to Mastering the Art of Book Reviews. . . .
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  • Author and Her World

ReaderScout dot com | Harnessing the Power of ReaderScout

A Must-Have Google Chrome Plugin for Authors on Amazon. Navigating the Amazon marketplace as an author can often feel like steering a ship through the ever-changing tides of book pricing and market dynamics. Fortunately, the emergence of ReaderScout.com as a game-changing Google . . .
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  • Author and Her World

Publisher Rocket | Revolutionary Book Marketing for Indie Authors

In the vibrant and challenging world of indie publishing, standing out in a crowded marketplace is a complex puzzle that every author faces. Publisher Rocket, developed by Dave Chesson, is more than just a piece of this puzzle; it’s a master key. This comprehensive tool is redefining book marketing for indie authors, empowering . . .
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